
66
Course Overview and Objectives
Meet Your Instructor
Key Takeaways
What is included?
Learning Support Questionnaire
All Sessions Slides
Lesson 1: Supplemental Materials
Lesson 2: Supplemental Materials
Lesson 3: Supplemental Materials
Lesson 5: Supplemental Materials
Lesson 7: Supplemental Materials
Lesson 1: Introduction
Introduction
Market Analysis - Users, Providers, Uses, and Limitations
Types of Real Estate Market & Types of Market Analysis
Market Analysis, Appraisal, and the Connection to Value
Six-Step Process - Site in Search of a Use (with Case Studies)
Lesson 2: Introduction
Metropolitan Growth Analysis
Economic Foundations of Market Analysis for Real Estate
Demand-Induced Growth, Supply-Induced Growth, and Labor Supply Grows - Now What
Understanding Supply in Real Estate
Absorption, Real Estate Pricing, and Understanding Local Economies
Understanding Regional Employment Projections and Location Quotient Relative to the U.S
Employment Data Sources & The Employment Multiplier
Lesson 3: Introduction
Urban Form and Structure
Urban Structure
New (Old) Ways of Thinking
Retrofitting Suburbia and Global Urban Futures
Why Cities Are Where They Are
Lesson 4: Introduction
Site Analysis
Site Analysis in Brief – Physical Characteristics and Legal Constraints
Location Characteristics and Two Ways to See a Site
Location Analysis Example and Defining Trade Areas
Property Use Relationships and More Advanced Analysis
Lesson 5: Introduction
Residential Market Analysis and What Happened in the Great Recession
Property Productivity Analysis for Residential Uses and Market Delineation
Demand Analysis
Demand Model Example
Supply Analysis and Synthesis of Supply and Demand
Lesson 6: Introduction
Office and Industrial Market Analysis
Site Analysis for Office and Industrial and Market Delineation
Demand Analysis in the Context of Office Space
Supply Analysis, Key Considerations, and Simple Demand Example
Simple Demand Example (cont'd) and Data Centers Changing the Commercial RE Landscape
Lesson 7: Introduction
Purpose and Players in the Market Analysis Process Recap and Retail & Other Uses
Emphasis of Retail Market Studies and Site Analysis for Retail
Location and Demand and Market Delineation
Quantitative Demand Analysis and Retail Demand Demonstration
Supply and Demand in Retail Site Strategy
Red Flags to Look For and Considerations in Mixed Use Market Studies
Market Analysis for Specialized Property Types
Lesson 8: Introduction
Data and Decision Making - Part 1
Data and Decision Making - Part 2 and Additional Sources
Deal or No Deal - Testing Assumptions in the Pro Forma
What's Missing - Key Insights to Support Your Investment Decision
Test Your Knowledge
Quiz: Introduction to Market Analysis
Your Thoughts
Thank You

66
Course Overview and Objectives
Meet Your Instructor
Key Takeaways
What is included?
Learning Support Questionnaire
All Sessions Slides
Lesson 1: Supplemental Materials
Lesson 2: Supplemental Materials
Lesson 3: Supplemental Materials
Lesson 5: Supplemental Materials
Lesson 7: Supplemental Materials
Lesson 1: Introduction
Introduction
Market Analysis - Users, Providers, Uses, and Limitations
Types of Real Estate Market & Types of Market Analysis
Market Analysis, Appraisal, and the Connection to Value
Six-Step Process - Site in Search of a Use (with Case Studies)
Lesson 2: Introduction
Metropolitan Growth Analysis
Economic Foundations of Market Analysis for Real Estate
Demand-Induced Growth, Supply-Induced Growth, and Labor Supply Grows - Now What
Understanding Supply in Real Estate
Absorption, Real Estate Pricing, and Understanding Local Economies
Understanding Regional Employment Projections and Location Quotient Relative to the U.S
Employment Data Sources & The Employment Multiplier
Lesson 3: Introduction
Urban Form and Structure
Urban Structure
New (Old) Ways of Thinking
Retrofitting Suburbia and Global Urban Futures
Why Cities Are Where They Are
Lesson 4: Introduction
Site Analysis
Site Analysis in Brief – Physical Characteristics and Legal Constraints
Location Characteristics and Two Ways to See a Site
Location Analysis Example and Defining Trade Areas
Property Use Relationships and More Advanced Analysis
Lesson 5: Introduction
Residential Market Analysis and What Happened in the Great Recession
Property Productivity Analysis for Residential Uses and Market Delineation
Demand Analysis
Demand Model Example
Supply Analysis and Synthesis of Supply and Demand
Lesson 6: Introduction
Office and Industrial Market Analysis
Site Analysis for Office and Industrial and Market Delineation
Demand Analysis in the Context of Office Space
Supply Analysis, Key Considerations, and Simple Demand Example
Simple Demand Example (cont'd) and Data Centers Changing the Commercial RE Landscape
Lesson 7: Introduction
Purpose and Players in the Market Analysis Process Recap and Retail & Other Uses
Emphasis of Retail Market Studies and Site Analysis for Retail
Location and Demand and Market Delineation
Quantitative Demand Analysis and Retail Demand Demonstration
Supply and Demand in Retail Site Strategy
Red Flags to Look For and Considerations in Mixed Use Market Studies
Market Analysis for Specialized Property Types
Lesson 8: Introduction
Data and Decision Making - Part 1
Data and Decision Making - Part 2 and Additional Sources
Deal or No Deal - Testing Assumptions in the Pro Forma
What's Missing - Key Insights to Support Your Investment Decision
Test Your Knowledge
Quiz: Introduction to Market Analysis
Your Thoughts
Thank You